Crystal T Designs Logo

This custom journal cover was created as a personal branding project for Crystal T Designs. The goal was to explore logo placement and typographic impact in a tactile, real-world format—bringing digital branding into physical media.

Design Process

  • Typography: I customized the type treatment for the name “Crystal” to create a playful and bold identity. The stylized “A” integrates a triangle motif to reflect balance and creativity—core values of my design style.
  • Layout and Visual Hierarchy: The brand name was split across two levels, allowing each part (“Crystal” and “Designs”) to stand out. This vertical arrangement creates a dynamic visual break while staying clean and intentional.
  • Application: The final design was cut from adhesive vinyl and applied to a leather-textured journal, turning it into a branded sketchbook and portfolio companion.

Tools Used: Adobe Illustrator, Cricut Design Space

This project showcases how branding can extend beyond screens into functional, everyday pieces—making your brand a part of your lifestyle.

illustration